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Your Input Needed: Ontario’s Next Tourism Strategy

Your Input Needed: Ontario’s Next Tourism Strategy
10 Oct 2024 by Andrew Siegwart

This week, I had the privilege of representing Ontario alongside our tourism colleagues from across the country at Tourism Industry Association of Canada’s (TIAC) Hill Days in Ottawa.  It was an inspiring experience, as our delegation engaged in more than 40 crucial meetings with Senators, MPs from all parties, Ministries, department leaders, and key industry stakeholders. Our mission was clear: to raise awareness and advocate for 8 critical priorities in the upcoming federal budget.  These priorities include rebuilding our workforce, investing in tourism infrastructure, supporting business events, expanding national marketing efforts, enhancing transportation and connectivity (including the cruise ship sector), expediting international visitor entry, and enabling sustainable transportation solutions.

 

I want to extend a heartfelt thank you to the incredible TIAC team for their exceptional work in organizing such an important event, and for their close collaboration with TIAO and our members. Together, we are making real strides toward the growth and future success of our industry, and I couldn't be more proud of the progress we’re driving forward.

And speaking of driving forward, we are very excited to launch our Ontario Tourism Industry Strategy Survey in today’s newsletter!  This is the first of several industry consultation steps we are taking to chart a bold new course forward for Ontario’s tourism industry!  Please take the survey now and forward to your contacts, the industry’s voice matters!  Responders who complete the survey by Oct X will be entered into a draw for 1 of 10 free passes to either this year’s Ontario Tourism Summit or next year’s Impact Sustainability  Conference.  

 

Preliminary survey insights will be shared at our upcoming Ontario Tourism Summit.  If you have not registered yet, please do so right away.  Time is running out.

 

Sincerely,

Andrew Siegwart

President & CEO

Tourism Industry Association of Ontario