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Visitor's Spending
TIAO supports coordinated tourism marketing across local, regional, and provincial levels to strengthen Ontario’s global presence. We work with partners such as Destination Ontario, the Ministry, RTOs, DMOs, and sector organizations to align strategy while empowering communities to share authentic, locally rooted stories. Our focus is on collaboration, strong brand leadership, and unified promotion that highlights the diversity of Ontario’s tourism experiences.
Updated FIFA World Cup 2026™ Toronto Community Activation Toolkit
Planning an event, promotion, or community activity during FIFA World Cup 2026™?
The City of Toronto has updated the FIFA World Cup 2026™ Toronto Community Activation Toolkit with new resources, as previewed at the January 30th virtual industry briefing. The toolkit offers simple guidance on what you can and can’t do, plus ideas to help you activate responsibly and confidently.
Ontario's Southwest - Marketing Resources
The Ontario’s Southwest Tourism Corporation (SWOTC) Marketing Resources page is a library of free tools and guidance designed to help tourism businesses in Southwestern Ontario promote their services more effectively. It provides access to branding assets (logos), photo libraries, marketing tips & social media guidance.
OHTO - Marketing Programs & Partnerships
A collection of marketing partnership programs from Ontario’s Highlands Tourism Organization that allow tourism operators to collaborate on campaigns, storytelling, and promotional initiatives to increase exposure and attract visitors to the region.
Central Counties Tourism - Tourism Marketing
A resource hub that highlights marketing opportunities, tools, and guidance available to tourism businesses in the York, Durham, and Headwaters region. It outlines how the organization promotes the region through seasonal campaigns, digital marketing, media relations, and partnerships, while also giving industry partners ways to participate.
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